Day: April 26, 2020

What are Consumer Protection Laws and Why are they Important?

The world of corporate law is a vast and often confusing world. And it is important for anyone looking to step into the legal world to be able to understand some of the more important aspects of it. To that end, we are going to be looking at consumer protection laws and why they are important. This guide will cover the topics in a basic manner, looking at the different aspects of consumer protection laws and why they are so important to, not only your legal career but the world as a whole.

The Basics

To put it simply, consumer protection laws do what it says on the tin. They are laws designed to protect consumers. But what does this mean? Essentially these laws look at making sure businesses are not price-gouging customers, protecting customer data, being truthful to customers and giving them a fair, proper customer experience. Things such as warranties and return policies are determined by consumer protection laws. Businesses can be hurt or even shut down if they do not adhere to these laws and individuals who run the businesses, can be fined, or even prosecuted for breaching these laws.

KYC

Know Your Customer, or KYC, is a method within the business world that is used to establish information about a customer. This system works two-fold, it benefits the business but also protects the customers. KYC is often a system that collects data from a customer, willingly, while they are using their business. This data is kept and stored and allows a business to tailor their experience to the customer, but also allows them to make sure a client is who they say they are. This is how KYC protects the customer. It is a system that stops fraudsters very early on. If a customer’s information has been stolen, KYC is used to make sure nothing fraudulent happens. Customer protection laws work their way into KYC. Businesses are required, by law, to make sure the customer data is secure and safe and not being misused for malicious, or fraudulent purposes. KYC can be handled on-site by a business or by an outside company. I tried KYC solutions from Fully-Verified.com and it proved to be an insightful look into how KYC works and was beneficial to my own company.

Importance

Why are these laws so important? They are not only designed to protect customers but also to keep businesses in check. Without these laws, companies would be free to do whatever they wish. They would be able to produce an advertisement that lies about products, meaning customers would not be getting the product they expect. This could cause a lot of harm, especially for products that have potentially life-threatening implications. Without these laws, companies would be able to sell faulty, or ineffective products, and not allow customers to claim on warranties or returns the products for a refund. This would essentially let scammers and fraudulent businesses run rampant. Without these laws, businesses would be allowed to use customer data however they want. They could sell it to whoever they like and cause serious harm to their customers.

The Next Step?

If you are interested in working in cooperate law, specifically in the field of customer protection laws, there are a number of ways you can go about it. There are a lot of active firms that are built around making sure businesses are adhering to these laws.  Watchdog organizations and the like are great places to look. It is also a good practice to look at how different countries handle their customer protection laws. For example, the EU has blanket customer protection laws for any company operating within Europe, even if they are based somewhere else.

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